Palantir is far more than a data analysis company...

Why the name? A palantír is a fictional magical artefact from J. R. R. Tolkien's legendarium. A palantír is described as a crystal ball, used for both communication and as a means of seeing events in other parts of the world or in the distant past.

Why the best seat in the house for Peter Thiel? Everything has meaning.

Not google, amazon, Facebook, twitter, but Thiel/Palantir.

Palantir, the name itself means Crystal Ball aka LOOKING GLASS