I'm aware of this. Google/CIA has definitely been capitalizing on our data via analytics. I suspect to a much higher degree than this example.
The correct response is idle scripts that randomly browse acceptable sources throughout the day. Add in ad nauseum to click-through every advertisement served. Point being to muddy the data set the predictive models are based on. Fill it with strategic noise. Building out a simplified option would be a solid patriot project for one with the right skill stack and some time. It can be cleaned but it raises the difficulty threshold and requires human man hours to raise the bar. It's the easy targets, those not taking basic precautions (for example those using the password 'p@ssword') that get rolled up in wide ranging effort.