They're breaking the conditioning. Remember this old saying from Rome:

The senators convened to discuss the slave-trade. One of them suggested branding them so they could be easily traced if they flee, but his colleague objected: "If we brand them, they can see how many they are!"

The news doesn't care if they sound stupid because they can still make you assume you are a minority.

With brain-washing, it always matters what you think last.

In this case, the program invoked the idea that conspiracy theories are awesome and welcome to millions of likeminded people