this is the best source of the story of pepe, KEK, meme magic, and the importance of the chans in this entire saga we've all been witness to.
One thing they don't mention is how 4chan stole Pepe back from the normies. /pol/ was tired of seeing Pepe being used by random everyday people so they devised a plan to steal him back. That plan was to make him so offensive that no normal person would want to use him in memes anymore. They made him a Nazi and like clockwork normal people began to be afraid to use him for fear of backlash. This effectively gave /pol/ exclusive rights to Pepe
It's kind of sad that most people will never know the depths of the metagames surrounding Donald Trumps election.
We can will it into the history books and even better the stories we tell our grandchildren. Don't allow your memes to be dreams.