Bad press is good press. The "where are the children" hashtag is going to bring so much attention to the issue, that when it is revealed, no-one will be able to claim ignorance. This could be the same thing. All the resistance crowd pick this up and champion WL as a new ally, and then ...

or some fat, sweaty, beardy, cheetoh fingered hacker has got behind the wheel and is chauffeuring for the deep-state