Got to thinking about
"Sleeper[s] everywhere.
Think Coats.
Wheels in motion."
Coats like in layers. Might fit with Sleepers.
Coats like in lab coats. Pharma might fit with wheels in motion.
Hm, Pharma, Gates, Coats of Arms?
Then I stumbled on this: https://www.houseofnames.com/gates-family-crest
Gates family name started in UK, and migrated to the other 5 eye countries.