If you read the material evidence you won't find it so "obvious?"
"The best lie is the truth."
You tell people the truth and they won't believe it.
Ain't that so?
They absolutely adore telling you the truth right to your face and having you disbelieve them. That is the ultimate feat.
It's also argued that in some karmic way it's absolves them from blame. "But I told them." That part is just speculation.
But they consider it the top hoot.
If you've been watching him for years and can't figure out he's an asshole. Or worse, you identified with it? Look closer.