I relented.
< memes can make the word utterly meaningless!
< just assigning the label to random menial shit will trivialize the word over time.
<points out the inanity of the current climate.
Yes, yes, yes. In marketing you can take over the meaning of a word or phrase, and make it mean something else new. In this case weakening the term's current associations.
Yes, yes, yes.
God bless Patriots.
Go for it.