Whites have a nasty habit of looking at blacks as being homogeneous. They aren't. The black race is comprised of multiple ethnicities just like whites or Asians or Hispanics. They also subdivide themselves mentally by other things like the shade of their skin color, beliefs, etc.
Some (not all) blacks, who are not recent immigrants, are more likely to listen to Kanye or some other famous celeb black than a tragic story involving Haitians. A very huge influence comes from their own family and close friends.