the old establishment is bold to flaunt the frauds and lies laughing while the entranced believe them simply because they are presented by one of their "trusted source" institutions. If it's on CNN it must be true, If Georgetown says that's Hillary it must be, etc.
If it doesn't say Heinz, it's not ketchup. Marketing tricks. Name recognition. Third party endorsements. The same as this bullshit campaign to see how many will accept bident as pres because it was pronounced by a so called traditionally trusted institution.