This vegetarian company wants to disrupt China's pork industry
>Yeung on Monday launched a new product called omnipork which he hopes will change people's diets in mainland China, the world's largest consumer of pork. Omnipork is made from soy, pea, mushroom and rice proteins, but it tries to mimic the taste and feel of real pork.
>Yeung is joining other startups that are looking to shake up the global meat industry. They include Beyond Meat, which is bankrolled by actor Leonardo di Caprio, Microsoft (MSFT) founder Bill Gates and agricultural giant Tyson Foods.
>People in China will eat about 56 million tons of pork this year, more than any other country, according to US Department of Agriculture estimates. But demand may be peaking. Last year, overall pork consumption in China hit a three-year low of 54.8 million tons.
>The dip came after the Chinese government issued dietary guidelines in 2016, outlining a plan to cut meat consumption in half. An official campaign included commercials featuring actor and former California Gov. Arnold Schwarzeneggar encouraging Chinese people to eat less meat to help the planet.
http:// money.cnn.com/2018/04/23/smallbusiness/meatless-pork-china/index.html?sr=twCNN042318meatless-pork-china1048AMStory