I got my autistic cap on and I might be reading too much into this but, I think the (++) are directly talking to Musk in this article. The picture used in the article is weird. Like the (++) are watching him from the shadows.
Next Musk only gets fully vested if Tesla reaches 650bn Market Cap. That would make Tesla more valuable than Ford, Toyota, Honda, GM, VW, and BMW combined. Never going to happen.
I think the 650bn is what the (++) would pay him to hit a target with a rocket. The only target worth that much is the most dangerous target to the (++). 100bn with 11 additional payments of 50bn.
I hope I'm wrong.
https:// uk.reuters.com/article/uk-tesla-ceo/musk-may-get-no-salary-unless-tesla-hits-milestones-idUKKBN1FC1DE