>>13927388 You asked why they put sex in everything during the 70's. GREAT QUESTION! They used sex drugs and violence. The most telling was in the ice cubes of alcohol advertisements. Bt they put naked women, skull and cross bones, and dollar signs in the advertising back then. I vaguely remember Tanguray Gin being the most agressive with magazine advertisements. They used sex danger and money in ALL ads when others used 1 or maybe 2