I think I've understood what happened.
They have proofs, they have videos. But NOBODY can spread them: not the Potus, no the alphabets, not the good guys with their own online accounts. Not Wikileaks.
No one can take that burden and shake the country (the world).
So, they thought to make it viral with hundreds of "small people" spreading the proofs, and no "original source" (soon deleted).
So they came here, and tested our firepower with the fake news awards and then the memo.
Now they know we are the real deal: we can do it. We can spread far and wide.
(Bad english-euanon)