The NIH owes its existence and funding to the advertising industry via Albert and Mary Lasker.
Quote from wikipedia, accessed today:
'With her husband, they created the Lasker Foundation in 1942 to promote medical research.[10] The Lasker Award is considered the most prestigious American award in medical research.[11] As of 2015, eighty-seven Lasker laureates have gone on to receive a Nobel Prize.[12]
Together, they were the first to apply the power of modern advertising and promotion to fighting cancer. They joined the American Society for the Control of Cancer which at the time was sleepy and ineffectual and transformed it into the American Cancer Society. The Laskers ousted the board of directors. Afterwards, they raised then record amounts of money and directed much of it to research. The American Cancer Society also fought lung cancer through prevention via anti-smoking campaigns. Using TV equal-time provisions, they were able to counter cigarette advertising with their own message.[13]'
link: https://en.wikipedia.org/wiki/Mary_Lasker