>amazon
Yes it's down, you need to go to a product detail page for you to see that it is in fact down.
eg.
https://www.ama zon.com/dp/B01GGKZ1VA
>how much money are they losing?
Tech anon here. Quite a lot of money.
Anon notes that this has been ongoing for nearly 1 hour now and all sites seem to be affected (eg. AU, JP, CN, DE, IN etc.).