This. With the white hats running her social media and one double or another handling the occasional public appearance of the character.
Trump is a player. Ergo he plays the position on the board. He had to flip the talking points at some time, but it depended on the overall context of events. It was/is time. He was never losing large amounts of supporters, at any time. Many did not like his vax statements, but correctly understood that he was/is their best hope. PDJT is more popular right now this minute, than ever before.