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NUDGE Act
So they want to take control of what social media allows or censors in the US.
In the UK David Cameron created a unit in government called the "Nudge Unit".
The Behavioural Insights team, popularly known as the "Nudge Unit", has played a big role in helping the government formulate its response to coronavirus.
The Nudge Unit was established in the Cabinet Office in 2010 by David Cameron’s government to apply behavioural science to public policy. Now owned partly by the Cabinet Office, by Nesta and by employees, it has operations across the world.
Its chief executive is Dr David Halpern, former director of research at the Institute for Government, who is also the government’s What Works national adviser.
It is called ‘nudge’ after the book by Richard Thaler (who went on to win the Nobel prize in economics) and Cass Sunstein which set out how people are not the rational economic actors beloved of conventional economic theory – but can be influenced by “choice architecture” into making better choices in their own interests.
https://www.instituteforgovernment.org.uk/explainers/nudge-unit