Anonymous ID: c9ec28 July 11, 2022, 2 a.m. No.16714045   🗄️.is 🔗kun   >>4135 >>4342

>>16714011

…"The secret to Picnic's success

 

The theory is simple: customers use an app to order their goods and choose a delivery time. After they have ordered, the items are packed by a ‘shopper’ in one of Picnic’s distribution centres, then delivered by a ‘runner’ at the designated time. ….

Because Picnic doesn’t have stores, the company is able to deliver fresher and cheaper products than traditional supermarkets. The deliveries are always free, the vehicles are 100% electric, and the friendly runners aim to bring back the milkman-style service from days gone by.

 

This being said, Picnic attributes its rapid growth to being more than a grocery delivery company. Since launching in Amersfoort in 2015, the foundation of Picnic’s success has been its innovative technology, which is almost always developed in-house. Developing so much within the company has its challenges to be sure, but it affords Picnic a level of control and freedom that wouldn’t be possible if it was to outsource these responsibilities.

 

Picnic uses technology to create a more personalised and efficient service for its customers, as with Gebler’s ‘apple pie’ notification. This is why the company invests so much time and effort into finding and hiring the top tech talent from across the world. "

 

https://www.iamsterdam.com/en/business/key-sectors/ict/testimonials/picnic