dChan
Anonymous ID: 148f8c July 26, 2022, 1:47 p.m. No.16835475   🗄️.is đź”—kun   >>6490 >>6605

Ex-Mossad head launches new firm to win the influence war

 

Ex-Mossad chief Danny Yatom has a new company to shape voters’ hearts and minds.

 

It’s been less than a year, but CIY Global, the latest company founded by former head of the Mossad Maj.-Gen. (ret.) Danny Yatom, has already scored several wins.

 

The company, based in central Israel, provides a unified solution to clients by using a wide variety of tools in order to influence campaigns and business development.

 

“We act as a one-stop shop. We provide all services, including graphics, video content. We have holistic capabilities,” Yatom, president of CIY, told The Jerusalem Post at the company’s office.

 

“We act as a one-stop shop. We provide all services, including graphics, video content. We have holistic capabilities.”

Danny Yatom

 

Yatom served close to 30 years in the IDF and ended his time in the military as OC Central Command. He also served as military secretary to Yitzhak Rabin, first when he was defense minister in 1983, and then prime minister in 1992. He then served under Shimon Peres and as chief of staff for prime minister Ehud Barak from 1999 to 2001.

 

He headed the Mossad from 1996 to 1998 and also served as a Knesset member for the Labor Party between 2003 and 2008.

 

Yatom explained that he founded the company after he ended his campaign run in 2021 as the head of the Veteran’s Party, where he met Nevo Cohen and Ofer Inbar, who later joined him and his son Omer to found CIY Global.

CIY Global

 

A political campaign agency, CIY Global has run dozens of campaigns, both in the political and business worlds, in Europe, North, Central and South America. Though many of the campaigns have been under the radar, some clients have understood the power that using an Israeli company might provide.

 

It is jointly owned by Yatom, his son Omer, who handles business development, Cohen, who serves as CEO, and Inbar, who is communications director.

 

The team also includes Dr. Liraz Margalit, who specializes in behavioral design and decision-making and acts as the team’s behavioral scientist and hires local teams during their campaigns.

 

Whether it be for political campaigns, business development, investments or even the military sectors, the strength of CIY Global is to help clients persuade, convince and influence target audiences.

 

“We are in the mind-setting business. We are an influence company,” said Cohen.

 

“Our belief is that propaganda or influence should be the next big thing,” he said. “There is an understanding, now more than ever, that governments and defense bodies must have the capabilities to influence on a much bigger scale. The strategic ability to influence is on a scope we’ve never seen before.”

 

When working on a political campaign, the company meets with the candidate in order to help him shape the messages and identify hot spots that may be relevant. They break down the situation on a daily basis in order to provide the required influence.

 

CIY is very data-oriented and analyzes big data and deep nano targeting tools in order to identify potential voters and a target audience.

 

“We need to be ahead of the others in assessing and understanding what the story of the day is. We create all the tools for the candidate, with all the right slogans and messages on various platforms in order to lead the attitude of the public the way we want it,” Cohen said.

 

“We are a content box which wants to win the content war daily. We want the other side to be reactive.”

 

https://www.jpost.com/israel-news/article-709047

Anonymous ID: 148f8c July 26, 2022, 1:50 p.m. No.16836696   🗄️.is đź”—kun

>>16835800

o7 babyfist. this is a bad motherfucker

any anon who does not know babyfist is a patriot and a big part of qr history then you are a fucking retard and have literally been fucked by psyops

also any dumb cunt who don't get B is a big deal yet is also a fucking retard