Probably another grifter taking advantage of the conservative movement and Bud Light debacle. Just like Black Rifle Coffee. Hannity ran their ads over and over and they turned out to be just as woke as any mega corporation.
They say it don’t be like it is but it do?
>then it helped
The idea that it “helped” anyone is debatable. Best case scenario is that it is/was unnecessary. Worst case is it’s toxic.