If you want to make life real ugly, real fast, for a
"Main Street" type organization, get some negative stories out about the Main Street itself.
Press releases would be best (Such and such Main Street is accused of ….. predatory pricing, lax health standards, unsafe sidewalks, drug users, any damn thing). But memes will also do. Maybe social media posts would be a happy medium.
These are organizations made of small business owners who are barely making a profit and DO NOT have the staff resources to handle "problems". Problems make their happy little Main Street go bye-bye.
One whiff of bad publicity for the Main Street itself and Stephanie Wilkinson will find her restaurant waist deep in alligators. This could be extremely entertaining.
"Main Street Lexington under fire for lax safety, 'unfriendly environment' "
-with a photo of a crying child.
-circulate that shit everywhere.
-that could get us started.