music time…

this seems nice

icymi

Hollywood star Aubrey Plaza recently caused a stir with a parody advertisement for “Wood Milk.” The ad was supposed to mock plant-based milks made from almonds, oats, or cashews and support dairy consumption, which has been lagging for decades. In the ad, she presses tree branches into a gloppy beverage that leaves a thick “milk mustache” on her upper lip.

Unfortunately for Plaza, she’s taken a lot of heat for the campaign. After posting the ad on her social media feed, she decided to shut down comments from disappointed fans expressing their disapproval. Many criticized her for taking a paycheck from the dairy industry and vowed to keep drinking their plant-based milks.

So, an ad meant to boost dairy consumption seems to have backfired, but the dirty secret of dairy advertising is that many dairy farmers don’t like the ads and don’t want to pay for them. This was also true back when the more popular “Got Milk?” ads ran nationwide.

https://www.forbes.com/sites/instituteforjustice/2023/05/08/embarrassing-wood-milk-campaign-shows-why-congress-must-end-forced-farm-advertising/?sh=13e42f1671a4

https://www.drinkwoodmilk.com/

https://www.youtube.com/@drinkwoodmilk