dChan - Q Origins Project Archive

Someone call Matt Walsh!

QVC is doing a full month of Pride Month.

When do they do a whole month highlighting products from businesses owned and/or founded by members of tne Christian or Muslim community?

When do they get a full month of showcasing their products with a shout out that are proud Christians and Muslims?

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https://www.qvc.com/content/featured/pride-celebration.html

Throughout June, we’ll be highlighting products from businesses owned and/or founded by members of the LGBTQ+ community. We’ll also have a specially curated collection of products to help you show your pride.

Featured Brands

Get to know LGBTQ+ owned and/or founded brands in our family.

"Pride has become a beautiful yearly tradition that speaks to love and inclusion; what America is all about.”

—Isaac Mizrahi, Founder

"Kindness is at the heart of everything we do at Beekman 1802. We believe being Proud of who you are is an act of self-kindness."

—Brent Ridge & Josh Kilmer-Purcell, Cofounders

"We feel so fortunate to be a part of the inclusive QVC family and to share our pride, passion, and love of fashion with everyone."

—Baylen Edwards-Miller & Anthony Nota, Cofounders

“I am honored to be a part of the LGBTQ+ community and support this celebration of self, in all of its beautiful forms.”

—Michael Friend, Cofounder

>>19063410

QVC is part of Qurate Retail Group

Let them know what you think about pride month, the stolen rainbow and highlighting a sexual group of retailers for an entire month. Ask when Christians an Muslims get the same advertising on QVC.

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QVC is part of Qurate Retail Group

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Welcome to Qurate Retail Group

Curated Experiences. Infinite Possibilities.®

We are dedicated to providing a more human way to shop.

We are the largest player in video commerce (“vCommerce”), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms. We combine shopping and entertainment to curate products, experiences, conversations and communities for millions of highly discerning shoppers.

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>>19063427

https://www.prnewswire.com/news-releases/qurate-retail-group-elevates-lgbtq-communities-and-creators-with-pride-month-initiatives-301559328.html

PR Newswire: news distribution, targeting and monitoring

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Qurate Retail Group Elevates LGBTQ+ Communities and Creators with Pride Month Initiatives

NEWS PROVIDED BY

Qurate Retail Group

01 Jun, 2022, 12:35 ET

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The retail leader, which reaches hundreds of millions of homes worldwide through video commerce across TV, ecommerce sites, digital streaming, and social platforms, is celebrating LGBTQ+-led brands

WEST CHESTER, Pa., June 1, 2022 /PRNewswire/ – Qurate Retail GroupSM, a leader in building brands through livestream video commerce and personalized digital experiences, today launched a range of Pride Month initiatives across QVC®, HSN® and Zulily® to elevate LGBTQ+-owned businesses and celebrate the extraordinary history, contributions and achievements of the global LGBTQ+ community. Special initiatives include:

At Qurate Retail Group, we are guided by our principles, centered on respect, fairness and belonging

Qurate Retail Group Elevates LGBTQ+ Communities and Creators with Pride Month Initiatives

Offering 2022 Pride Month collections on QVC, HSN and Zulily that feature products from LGBTQ+-owned brands and allies;

Highlighting LGBTQ+-owned brands and entrepreneurs through Qurate Retail Group's Small Business Spotlight program;

Presenting dedicated Pride Month programming across QVC and HSN platforms, including multiple on-air segments and original livestream content throughout the month; and

Making a $100,000 donation to The Trevor Project in support of their mission to end LGBTQ youth suicide.

"At Qurate Retail Group, we are guided by our principles, centered on respect, fairness and belonging," said Virginia Nguyen, Vice President, Chief Diversity Officer at Qurate Retail Group. "We strive to cultivate a safe, inclusive, welcoming environment, where team members can bring their authentic selves to the workplace and feel seen, heard and celebrated. We take a 365-day-a-year approach to inclusion and continuously seek opportunities to learn more, listen more and do more. We are proud to stand with the LGBTQ+ community."

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>>19063427

As the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms, Qurate Retail Group offers small businesses a robust platform for growth. In the U.S. alone, the company's vCommerce brands, QVC and HSN, reach a combined total of more than 90 million homes via five television networks and reach millions more via multiple streaming services, social pages, mobile apps and websites. QVC and HSN achieve unparalleled customer engagement in their TV broadcasts, with nearly 66 billion minutes viewed on the U.S. broadcast channels, and more than 160 million units shipped. In addition, online retailer Zulily serves millions of Moms everywhere by offering a fun, personalized shopping experience featuring everyday deals, fresh styles and unique finds for herself, her family and her home.

Here's a closer look at each Pride Month initiative:

QVC, HSN and Zulily Pride Month Collections: Throughout June, customers can shop the Pride Month Collections across QVC, HSN and Zulily. QVC and HSN's capsule collections offer a range of LGBTQ+-owned and founded businesses – spanning jewelry, accessories, beauty, apparel, home décor and culinary, among other categories – as well as products created especially for Pride Month. From May 1 through June 15, Zulily is offering a curated collection of products to help everyone show their LGBTQ+ pride, from women's and kid's apparel, accessories, shoes and home décor.

Small Business Spotlight: 15 LGBTQ+-owned businesses outside of Qurate Retail Group's current vendor base will share their brand stories live on-air on QVC and HSN or on QVC2 and some will be featured in a dedicated, month-long event on Zulily, through Qurate Retail Group's Small Business Spotlight. This initiative, now in its third year, supports entrepreneurs from underrepresented groups with national on-air and digital exposure, along with various other pro-bono, in-kind services. This year marks the first time qualifying businesses have the opportunity to sell on Zulily. QVC2 will run a special live program with participating LGBTQ+-owned businesses on June 15 at 3 p.m. ET. Learn more about this month's participating businesses on QVC.com and HSN.com. More than 200 small businesses have participated in the Small Business Spotlight so far, with many reporting double-digit or even higher increases in sales, new customers and/or customer contacts as a result.

Special Programming: Throughout the month, customers can tune in for dedicated Pride Month content and on-air programming that highlight unique and exciting LGBTQ+-owned and founded brands on QVC and HSN's digital, broadcast and streaming platforms:

QVC & HSN Pride Month Celebrations: On June 17, QVC will present two hours of on-air programming at 1 a.m. ET and 8 p.m. ET that celebrates Pride Month featuring LGBTQ+-owned and founded businesses. HSN will also feature items from the Pride Month capsule collection on-air throughout the month of June.

Digital Livestreaming: QVC kicked off Pride Month with a special livestream featuring American fashion designer and QVC vendor Isaac Mizrahi on June 1 at 9 a.m. ET. Customers can view this livestream on QVC's Livestreaming Hub and QVC's Facebook page. On June 3, QVC Host Steve Doss will present a special Pride edition of QVC's Total Look series on QVC and HSN's interactive streaming shopping service. The episode will show how one staple item can be styled three different ways. Starting June 12, the streaming service will begin featuring videos with products from the QVC and HSN Capsule Collections. Other content will drop throughout the month in the Pride video collection on the app

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