Not sure if diggers dug this already, but back when Purple Shovel first came on the Interwebs in 2011, it was HQ'd in Hawaii, Chicago, and Washington DC. Hmmm- what former President shares addresses (and friends) in those 3 locations? See pic of 2011 website from the Wayback Machine.

https://web.archive.org/web/20110222050208/http://purpleshovel.com:80/