DeSantis Fires a Dozen Staffers As Campaign Payroll Burn Rate Nears 30%, Meanwhile Two-Thirds of All Campaign Funds Come from Big Donors, 15% from Small Donors
July 15, 2023 | Sundance1/2
There is a lot of granular dissection of the DeSantis campaign taking place as the music stops and the staff clamor for a chair.
Keep in mind, Donald Trump released his campaign fundraising details showing over a million small donors helped raise $35 million with an average contribution of $34.20. Small donors, that’s millions of middle-class and working-class MAGA folks, are the fuel for President Trump’s campaign.
According to the latest FEC filing [DATA HERE] the DeSantis campaign team took in $20.1 million, butburned through $7.9 million in just six weeks. This presents a major problem for the campaign becauseover two-thirds of those contributions were from maxed-out donorswho cannot contribute again. Only 15% of DeSantis campaign fundraising came from small
As NBC notes, “the numbers suggest, for the first time, that solvency could be a threat to DeSantis’ campaign, which has touted its fundraising ability as a key measure of viability.” The big problem for Ron DeSantis is his reliance on big donors.
(NBC) – […] more than two-thirds of DeSantis’ money — nearly $14 million — came from donors who gave the legal maximum and cannot donate again, NBC’s analysis shows. Some of those donors gave the $3,300 limit for both the primary and general elections, boosting DeSantis’ totals with cash that can’t be used to try to defeat Trump.
DeSantis finished June with more than $12.2 million in the bank, but his filing indicates that $3 million of that can only be used in the general election. Trump’s campaign ended the quarter with $22.5 million on hand. At the same time, DeSantis spent about 40 percent of what he raised, in part bypaying salaries to 92 people(before the staff firings). (article here)
The issue of relying on billionaires, rich people, corporations and Wall Street was always an achilles heel for DeSantis. Once those donors have contributed the maximum amount, either individually or through bundling their friends to support him, that’s it.
Every campaign needs a wide and deep donor group from the voters in order to tap them intermittently for assistance as the campaign continues. DeSantis just doesn’t have that withonly 15% of his total raised coming from small donors. That makes the burn rate a major problem and with the scale of payroll assembled, he needs to cut expenses after less than two months of campaigning. Casey will not be happy.
(NBC) – Ron DeSantis’ presidential campaign has fired roughly a dozen staffers — and more are expected in the coming weeks as he shakes up his big-money political operations after less than two months on the campaign trail.
Those who were let go were described to NBC News by a source familiar as mid-level staffers across several departments whose departures were related to cutting costs. The exits come after the departures of David Abrams and Tucker Obenshain, veterans of DeSantis’ political orbit, which were first reported by Politico.
Sources involved with the DeSantis campaign say there is an internal assessment among some that they hired too many staffers too early, and despite bringing in $20 million during its first six weeks, it was becoming clear their costs needed to be brought down.
[…] DeSantis’ campaign had 92 people listed as being on the payroll for at least some period of time during its first fundraising period, according to campaign finance reports filed Saturday with the Federal Election Commission.It is by far the most of any Republican presidential candidate, and it has left his campaign with huge payroll expenses and, the new filings show, fewer resources than originally thought. (read more)
https://theconservativetreehouse.com/blog/2023/07/15/desantis-fires-a-dozen-staffers-as-campaign-payroll-burn-rate-nears-30-meanwhile-two-thirds-of-all-campaign-funds-come-from-big-donors-15-from-small-donors/