2017
Q
began
Elon also had a
HAT
sale
https://en.wikipedia.org/wiki/X.com
On July 14, 2017, X.com was launched again, consisting of a blank white page with one "x" in the top left corner,[23] and a custom error page displaying a "y".[24][25] The site displays this way due to having nothing in its source code except the single letter "x". In December 2017, X.com redirected visitors to The Boring Company's website, which Musk also owns.
This was done in order to advertise a hat sale.[25]
On October 4, 2022, Elon Musk described his acquisition of Twitter as "an accelerant to creating X, the everything app".[26] This has been linked to x.com.[27] In conversation with Ron Baron a month later, Musk said he will execute the X product plan "with some improvements" which will make Twitter "the most valuable financial institution in the world."[28]
On July 22, 2023, Elon Musk revealed the rebranding of the widely recognized social networking service Twitter as X and the introduction of a social media platform called X.com, and made X.com redirect to twitter.com. Elon Musk's Twitter account, as well as the official @Twitter account's profile picture among other official Twitter-owned accounts were updated to the new X logo.[29] Specific details about the rebranding remain undisclosed.[30][31]