You attain presidency and find that the populace is being infiltrated, subverted, indoctrinated, and poisoned on uncountable fronts, through their favorite brands and agencies and politicians and celebrities.
You make some headway on a clever plan that requires you to say things publicly that aren't true.
So you get blamed for as many of the oppositions countermoves as possible, and your base starts to turn on you…
Well that plan was thwarted, cause the base is bigger than ever