A few things about DORITOS

The term dorito is a contraction of Spanish doradito (little fried and golden thing), which is a diminutive of dorado (fried and golden thing).

The original product was made at the Casa de Fritos (now Rancho Del Zocalo) at Disneyland in Anaheim, California, during the early 1960s.

In 2015, Doritos introduced a limited edition Rainbow Doritos product, which were only available to those making a minimum donation of $10 to the It Gets Better Project, a non-profit organization that supports LGBT youth.[15] The promotion raised $100,000 for the organization, despite some controversy.

In March 2024, Doritos faced backlash for hiring transgender influencer Samantha Hudson to be a marketing ambassador. In 2015, Hudson had tweeted about doing “depraved things” to a 12 year old. Doritos ended up firing Hudson after the backlash.

For many years, Doritos advertised heavily during the Super Bowl

https://en.wikipedia.org/wiki/Doritos

Doritos was the main sponsor of Wolverhampton Wanderers for the 2002/03 and 2003/04 seasons, the latter of which was spent in the Premier League. Doritos officially sponsored the "Hail to the Cheese Stephen Colbert's Nacho Cheese Doritos 2008 Presidential Campaign Coverage."

The money given to Colbert could not be used to directly fund his campaign, so he used the money to fund The Colbert Report. He claimed that he would not use his show to plug Doritos, but plugged the chips during these claims. After the campaign flopped, Colbert joked that his "body will stop producing bright orange waste."[53] In March 2008, Colbert partnered with Doritos, specifically the Spicy Sweet Chili flavor, to promote his Philadelphia-based coverage of the Pennsylvania primaries.

https://en.wikipedia.org/wiki/Doritos