Givaudan Sense Colour is a division of Givaudan, a leading manufacturer of natural and caramel colours for the food and beverage industry. The Sense Colour plant is headquartered in Louisville, KY, USA, with 12 natural and caramel colour facilities located worldwide, including in the US, UK, Ireland, Brazil, eSwatini, Malaysia, and China.
Key Features
Natural Colour Solutions: Givaudan Sense Colour offers a range of natural colour solutions, including:
VegeBrite: A line of clean-label colouring foodstuffs derived from fruits, vegetables, edible flowers, and algae.
Anthocyanins: Natural pigments extracted from fruits and plants, used to create a range of colours.
Phycocyanin: A natural blue pigment derived from microalgae, similar to spirulina.
Endure Red Beet: A natural colour solution suitable for replacing carmine.
Expertise: The company combines its expertise in colouring with its broad sourcing network, global processing capabilities, and in-house regulatory and technical support to provide customized solutions for customers.
Clean Label: Givaudan Sense Colour focuses on creating clean-label colour solutions that meet consumer demands for natural and sustainable ingredients.
Givaudan Sense Colour invests in consumer colours research and development, collaborating with customers to create innovative and effective natural colour solutions. The company’s expertise in both taste and wellbeing, as well as extensive consumer research, enables it to develop holistic colouring experiences that meet customer needs.