Court Rules Google Illegally Holds "Monopoly Power" In Online Ad Tech
A U.S. federal court ruled that Google had illegally monopolized key digital advertising markets, including publisher ad servers, ad exchanges, and advertiser ad networks. This ruling could deal a major blow to Google's core business pillar: advertising revenue (advertising accounted for about 77.4% of Google's total revenue in 2023).
U.S. District Judge Leonie Brinkema found on Thursday morning that Google had violated antitrust law by "willfully acquiring and maintaining monopoly power in the open-web display publisher ad server market and the open-web display ad exchange market."
https://www.zerohedge.com/technology/court-rules-google-illegally-holds-monopoly-power-online-ad-tech