Trump to Iran "Just do it"
Dan Wieden, cofounder of the advertising firm Wieden and Kennedy, revealed the phrase was inspired by the final words of death row inmate Gary Gilmore who was facing execution and said, "You know, let's do it."[3] "I remember when I read that I was like, that's amazing. I mean how, in the face of that much uncertainty, do you push through that? So I didn't like the 'let's' thing, and so I just changed that, cause otherwise I'd have to give him credit," Wieden joked.
Iran on death row.