As per request, who owns the media in SWEDEN?
Largely the bonnier family:
https://en.wikipedia.org/wiki/Bonnier_family
throught the bonnier group:
https://en.wikipedia.org/wiki/Bonnier_Group
Brands:
https://www.bonnier.com/en/brands
Big media owner is also the Modern Times Group:
https://en.wikipedia.org/wiki/Modern_Times_Group
https://www.mtg.com/
Another one: Schibsted Media Group
Brands in scandinavia:
https://www.schibsted.com/no/