>0.1% of Scots believe the BBC
That high! UK-Ex-Media-industry-Fag here.
The anti-Q forces just started their 2nd wave of propaganda recently. It is already backfiring spectacularly though. See the screenshot from the Guardian newspaper. I was going to dig into the source of these new studies on conspiracy and alt-right propaganda, but why bother interrupting your enemy when they are making mistakes.
There is also a long term trend that you are probably seeing across the world and in America. Younger people are watching TV less and less so the CNN's and BBC's have less influence. This is more pronounced in the UK as BBC is reliant on the antiquated TV license tax. Less people are paying it. They did provide 'free' TV licenses to people aged over 75 but they are talking about removing this as they simply can't get the necessary revenue from younger people. In short, the old order is slowly eating itself from the inside. Fun times.