>Military Mimetics Tutorial

>Our pragmatic definition: a meme is

>information which propagates, has

>impact, and persists

Aaand they still don't get it.

Start here:

"A meme is a unit of cultural transmission.

There is what the spirit wants, and memes which do not recognize that fail.

The impact and persistence depends on service to the true human spirit.

There is no recipe for evil memes, but see marketing 101 for how to get people to buy plastic crap built of fail so one can turn a buck.

Their "pragmatic definition" above is a corollary.