Facia? Don't you mean facie?
They do need it, I think. Young people these days have extremely short attention spans and expect instant everything. The minute they get bored you lose them. The Clowns have been busy working on shifting the application from old school platforms that the kids don't pay much attention to anymore (i.e. TV, radio) to apps and social media. And even that keeps evolving because there are lots of people now using social media to red pill normies.
The Clowns have their work cut out for them.