"…With Petty as the Mad Hatter, the director Jeff Stein created a creepy-fun hallucination of edible tea cups, size-changing spectacles, and polymorphing piglets. Throughout, Petty leered with gusto, and today at The Washington Post, the critic Chris Richards nails the aspect of Petty’s career that this song most embodied: “As handsome as they were, his rock-and-roll songs came coated in a thin residue of psychedelic strangeness. … He used the powers of MTV to burnish his image as a troubadour burnout whose closet happened to be overflowing with cool sunglasses and freaky top hats.”
https://www.theatlantic.com/entertainment/archive/2017/10/tom-pettys-hallucination/541854/