The NFL is beyond desperate. Billionaires like Robert Kraft don't get busted in massage parlors. Unless they want to.
Think of the benefits. Tank your stock buy it back cheap. Generate attention, ANY attention towards the NFL. Yes the NFL is now reality TV for ratings. Establish Patriots as most hated team even more so than before. All setup.
This is the pathetic time we live in where people have become lovers of money instead of lovers of God.