this always holds me back from getting too excited (even when posts like HISTORIC [-21] BIG BIG BIG give me goose bumps)….
its like that Sun Tsu quote:
All warfare is based on deception. Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near. Hold out baits to entice the enemy. Feign disorder, and crush him.
– Sun Tzu, the Art of War
http://www.military-quotes.com/Sun-Tzu.htm