Arizona State University (ASU) which spent $307 million to renovate Sun Devil Stadium has learned a lot about Smart City surveillance.
ASU used facial recognition to spy on alumni, students, faculty and families. And now they want to share what they learned by bringing it to a stadium or city near you.
An article in the Tech Republic revealed that Sun Devil Stadium and Croke Park in Ireland used facial recognition cameras to spy on fans.
"One of the technologies being tested in both Croke Park and at Sun Devil Stadium is facial recognition software, which will be used in conjunction with an additional 90 security cameras planned for ASUs stadium. Eventually the cameras will be 4K."
Officials claim they are using facial recognition to see how fans react to standing in lines.
"The facial recognition technology will analyze data on how fans feel when they're stuck in lines around the stadium, and how they feel overall, based on their facial expressions, said Chris Richardson, assistant vice president of IT development at ASU. "
This is the exact same thing that is happening in professional sports leagues. Last year, I warned everyone that sports teams are offering fans the option to use CLEAR's facial biometric scanners so they can skip concession lines.
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