Well, there's this saying Harry S. Truman was just an actor:
https://newsspellcom.org/2018/11/05/honesty-not-harry-s-trumans-best-policy/#more-31315
So yesterday Q posted this shot. One of the comments is Ray Chandler saying she wishes some person called @atonibe on Instagram was with them.
So I went to his profile and I found this photo. If you look at the alcohol, the girl is holding a bottle of STANDARD wormwood.
I went digging on the company and it seems fairly small. It's only available in NY, CA, and …. NEW ZEALAND, which, as we know, is full of colorful characters.
I couldn't find much else about the company, but the founder is Taras Hrabowsky. Maybe others can find more about him. He doesn't show up in any image searches that I did.
Sauce: https://www.themanual.com/food-and-drink/standard-wormwood-distillery-brooklyn/
Haven't even read the article but the link includes BOOM BOOM (room). Surely just a coincidence.