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Facebook at 15: Mark Zuckerberg in 2008 on Facebook's political power, ad targeting

"So Facebook is changing the way we communicate with our friends and with our grandparents. It's also changing politics. Every major candidate has a page. Zuckerberg says there seem to be more Republicans on the site than Democrats. And among them, Barack Obama with his young persons following, is hugely popular. Hillary Clinton is hugely unpopular.

Lesley Stahl: You know, it used to be, first, you went on "Face the Nation" if you were a candidate; then well, no, you went on "Letterman." Now it seems the candidates have to be on Facebook. Are you changing the way candidates are running for president?

Mark Zuckerberg: Well, I think because politicians can communicate with tens of thousands of people at the same time, it's pretty effective for them in campaigning"

https://www.cbsnews.com/news/facebook-at-15-mark-zuckerberg-2008-60-minutes-interview/

WHOA — MARK ZUCKERBERG CALLS OBAMA DIGITAL TEAM HEAD A LIAR

11:42 AM 04/11/2018 | MEDIA

Facebook CEO and Chairman Mark Zuckerberg said that a leader of Obama’s digital campaign team was not telling the truth when she claimed that Facebook was on the side of Obama in the 2008 election.

https://dailycaller.com/2018/04/11/zuckerberg-obama-facebook/

The Facebooker Who Friended Obama

By BRIAN STELTER <←–

JULY 7, 2008

Last November, Mark Penn, then the chief strategist for Hillary Rodham Clinton, derisively said Barack Obama’s supporters “look like Facebook.”

Chris Hughes takes that as a compliment.

Mr. Hughes, 24, was one of four founders of Facebook. In early 2007, he left the company to work in Chicago on Senator Obama’s new-media campaign. Leaving behind his company at such a critical time would appear to require some cognitive dissonance: political campaigns, after all, are built on handshakes and persuasion, not computer servers, and Mr. Hughes has watched, sometimes ruefully, as Facebook has marketed new products that he helped develop.

https://www.nytimes.com/2008/07/07/technology/07hughes.html