Here's a wild thought.

When a consciousness interacts with this board, it is noted, identified. Soon, it is contacted in a different way. If suitable, it is recruited into the spiritual war against the 1,000 years of darkness. Consciousnesses together, trying to manifest the 1,000 years of light. It's not “just” a digital army. It's a gateway to a spiritual army. Some of them work all night, every night.