A440 - 442 hz is the standard tuning for most US orchestras and instrumentalists. The frequency has been pushed up by string players to make a brighter and louder sound. It has been resisted by wind players and vocalists.
In Europe for most countries, the standard tuning is A 443 hz.
A 432 is a push by the Schiller Institute to change the tuning. The Schiller Institute is an offshoot of the Lindon LaRouche movement.
https://en.wikipedia.org/wiki/Concert_pitch#Pitch_inflation
https://en.wikipedia.org/wiki/Schiller_Institute#Verdi_tuning