The whole Bronfman thing is a rabbit hole of amazing proportions. Their financial empire grew out prohibition (similar to a certain political family from Massachusetts). They parlayed that into a significant stake in DuPont, tripling their money in the process. From there they were even more successful.
Weird as shit that young Sam, first-born and one-time heir to his father’s throne, likely staged his own kidnapping in the early 1970s for a $2.3 million ransom. It is likely that one of the kidnappers was Sam’s gay lover. Sam went on to marry in 1976 a woman he met at Williams college. Not much news on her except she died of breast cancer.
Meanwhile, Edgar Jr. (the second born) took over daddy’s reins at Seagram.
Links:
May 16, 2019 (I can’t really believe this was published a few days ago):
https://www.dailymail.co.uk/news/article-7016409/Samuel-Bronfman-Seagram-heir-NXIVM-sibling-kidnapping-hoax-rumored-lover-extort-father-ransom.html
June 6, 1994 (quality digging material):
http://www.kenauletta.com/risingson.html