My impression is that the general approach of PDJT's administration is to create the appearance of impropriety, so that the left can project everything they have done on him.
Once MSM has hammered the talking point into the brains of the sheeple, the tables will turn (already in progress) and the real criminals who have committed the very crimes, the PDJT's admin was falsly accused of, will be exposed.
Almost everything from campaign finance violations, to accusations of sexual abuse, from corruption and nepotism to outright treason is covered.
Kushner and Ivanka's main function could just be to bait the Ds into make accusations of nepotism. They are just following the script.