The sensationalistic headline and product is a giant redpill to the FACT that almost NO ONE truly understands

A. The craft and manipulation in fragrances. Data ingestion with what effect to your underlying 'code'.

B. The extent to which people are manipulated, EVERY sensory input being targeted- sight, sound, smell, taste, feeling (fabrics, skin/hair 'products', etc)

C. The science of genetic and conscious alteration and programming. Everything you injest/download effects the functioning and makeup of your system. They know that. You may want to live and behave with that informed perspective as well.