FCC Will not regulate the use of "subliminal embeds" in advertising or media content.

Stopping them from using SEX and Death images in media content which targets children is high priority.

Collecting examples to document these techniques in current use is likely to lead to warning letters from FCC to the media conglomerate perpetrators.

Is there any legal remedy ? Protecting posterity is high priority given the damage we can see has been done?

>A casual observer of media coverage over the past week of an advertisement, sponsored by the Republican National Committee, might reasonably come to the following four conclusions:

>The advertisement clearly violates well-established FCC rules.

The advertisement contains what the FCC has determined to be a "subliminal" message.

The FCC has authority to regulate advertisers, such as the Republican National Committee.

The FCC's investigation of this matter is both ordinary and routine.

None of these conclusions is correct.

The FCC has no formal rules on "subliminal" advertising.

The FCC has no formal rules on the use of "subliminal perception" techniques. In fact, the Commission appears to have addressed the issue only twice. In 1974, the agency issued a policy statement that the use of "subliminal perception" is "contrary to the public interest." But policy statements are not enforceable rules. Nor would it be appropriate for the Commission to fine a person for failure to comply with a policy statement.

Since 1974, there has been only one instance in which the Commission has received and acted on a "subliminal" message complaint. In that matter, KMEZ(FM) a radio station in Dallas, Texas, was merely "admonished for its repeated transmission of subliminal messages on November 19, 1987" during an anti-smoking program on behalf of the American Cancer Society.

https://transition.fcc.gov/Speeches/Furchtgott_Roth/2000/sphfr011.html