>>836672

Yes that is also Marketing 101.

For example:

When automakers created a new kind of station wagon they invented a new word for it so it would not be compared with existing vehicles. They named it a MiniVan, and suddenly they are "leaders" in automotive technology because nobody else manufactured such vehicles.

The Adversary is expert at creating new terminology which means being able to shape expectations and set new price points and market the "new" product without reference to past marketing efforts.

So too our enemy uses terminology to create new categories which are supposed to stick in people's minds with their characteristics being defined by those who created the new terminology.

It would be really helpful to keep calling out this new terminology whenever we run across it (and fighting terms that have already become firmly culturally established).

Takeaway:

Just as they can use terminology to try and create new mental categories, so can we.

Anons what do you make of Q's post last night:

MSM talking about red v. blue pill?

Matrix reference?

Coincidence?

Q

I don't have TV so did not notice MSM talking about red/blue pills.

Somebody posted a cap of Hannity with a red/blue pill graphic but I don't know what was said or who else said it.

Is the MSM really talking about The Matrix and the Red and Blue pills? What are they saying? Why did Q call attention to this and what does it indicate?

>>836910

Unnatural cause?

Tornadoes happen when there's a column of air rising, creating localized low pressure, and then some wind shear happens causing it to start swirling . . .

Could something unnatural cause (multiple) localized columns of air rising?

Just thinking out loud, not a weatherfag.

>>837100

>>837159