Jesus said to all of them, “If anyone wants to follow me, they must give up the things they want [deny themselves; set aside their own interests].

They must be willing to give up their lives [take up their cross] daily and follow me. Those who want to save their lives will give up true life [lose their life/soul; Greek psychē can mean “life” or “soul”].

But those who give up [lose; sacrifice] their lives for me [my sake] will have true life [save their lives/souls].

Luke 9:23-24, Expanded Bible